The JCPA, Again

Posted June 15, 2023
Photo by AbsolutVision on Unsplash

For those of you following along, you’ve seen the numerous posts we’ve made about the Journalism Competition and Preservation Act, e.g., here, here, and here. The bill, which neither supports competition nor preservation of journalism, does have a really compelling story. Its apparent goal is to bolster local newsrooms and journalists by making it easier for them to negotiate with companies like Google or Meta (which links to news content), adding revenue to help aid in their operations. 

Today’s update is that the JCPA is a little closer to becoming law, with the Senate Judiciary Committee voting to move the bill forward on a 14-7 vote. We again joined a group of more than two dozen civil society organizations in opposing the bill in this letter led by Public Knowledge. We also joined a large group of organizations opposing a very similar bill that was introduced earlier this year in California, with similar aims. 

While the bill has some wonderful goals, it seems destined to fail at achieving them, while doing real damage to the broader online information ecosystem. As we’ve detailed before, the JCPA seems to create a pseudo-copyright regime in which platforms would have to pay for linking to news, which is a radical change in how the internet functions. It also includes provisions that would effectively force social media platforms to carry certain news outlet coverage, even when a platform disagrees with the views that those news outlets express, thus undermining Section 230 protections for platforms that want to remove false or misleading content from their websites. 

For the actual competition issues, the bill has also been contorted so that its aims–competition and support for small news outlets–have been co-opted by the biggest commercial publishers. For example, the bill’s supporters say it doesn’t benefit the biggest news outlets, but its cap of 1,500 employees would exclude a grand total of *3* of the largest newspapers in the US, while the JCPA’s minimum threshold of $100,000 in revenue  would leave out the smallest, most vulnerable newsrooms. Further, that numerical cap also doesn’t apply to broadcasters at all, which means it actually favors companies like News Corp., Sinclair, iHeartRadio, and NBCU. 

The Senate Judiciary Committee markup earlier today (you can watch the recording here) was relatively tame, but it was clear that there was very little agreement about what the bill would actually accomplish, or what its unintended consequences might be. The recurring theme throughout was that something must be done to protect and support journalism and that it is unfair that big tech companies are reaping incredible profits while small news publishers are getting very little of the financial pie and are struggling to survive. While we agree with both of these propositions, unfortunately, the JCPA seems uniquely ineffective at fixing the problem.